Proposo

Proposo is a network of independent IT experts that helps business owners with software choices. Often, software advice is prompted by the vendor, not exactly an objective advisor. Proposo is an independent source of knowledge and thus the professional version of "asking a friend for help.

As an entrepreneur, it is nice to work with a like-minded person. Someone who understands your question and need. Roderick is such a person!

Proposo founder Dennis couldn't figure it out. Although he's an excellent writer himself, he got stuck in a multitude of choices while writing the texts on his own website. Dennis asked Translation Express for help telling his story and making the right content choices.

The problem at Proposo was not that they needed more content but rather a bit less. That's why this assignment began with scrapping. Together with Dennis, I got to the core of his services, and all the peripheral stuff went in the trash. Then, we started to set up the Proposo website texts together. Dennis was pleased with the result and then also asked me to conduct interviews with his independent software experts and publish their stories on his website.